In October, Marilyn persuaded Brian to admit himself to the care of psychologist Eugene Landy, who kept him from indulging in substance abuse with constant supervision. Brian was kept in the program until December 1976.
At the end of January 1976, the Beach Boys returned to the studio with Brian producing once again. Brian decided the band should do an album of rock and roll and doo wop standards. Carl and Dennis disagreed, feeling that an album of originals was far more ideal, while Love and Jardine wanted the album out as quickly as possible. To highlight Brian's recovery and his return to writing and producing, Stephen devised a promotional campaign with the tagline "Brian Is Back!", and paid the Rogers & Cowan publicity agency $3,500 per month to implement it. The band also commissioned an NBC-TV special, later known as The Beach Boys: It's OK!, that was produced by Saturday Night Live creator Lorne Michaels.
Released on July 5, 1976, 15 Big Ones was generally disliked by fans and critics, as well as Carl and Dennis, who disparaged the album to the press. The album peaked at number 8 in the U.S., becoming their first top 10 album of new material since Pet Sounds, and their highest-charting studio album since Summer Days (And Summer Nights!!). Lead single "Rock and Roll Music" peaked at number 5 – their highest chart ranking since "Good Vibrations".
From late 1976 to early 1977, Brian made sporadic public appearances and produced the band's next album, The Beach Boys Love You. He regarded it as a spiritual successor to Pet Sounds, namely because of the autobiographical lyrics.
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