The Kinks ( B18 )

Decline in popularity and split (1986–1996)

In early 1986, the group signed with MCA Records in the United States and London Records in the UK. Their first album for the new labels, Think Visual, released later that year, was a moderate success, peaking at number 81 on the Billboard albums chart. Songs like the ballad "Lost and Found" and "Working at the Factory" concerned blue-collar life on an assembly line, while the title track was an attack on the very MTV video culture from which the band had profited earlier in the decade. The Kinks followed Think Visual in 1987 with another live album, The Road, which was a mediocre commercial and critical performer. In 1989, the Kinks released UK Jive, a commercial failure, making only a momentary entry into the album charts at number 122. MCA Records ultimately dropped them, leaving the Kinks without a label deal for the first time in over a quarter of a century. Longtime keyboardist Ian Gibbons left the group and was replaced by Mark Haley.

In 1990, their first year of eligibility, the Kinks were inducted into the Rock and Roll Hall of Fame. Mick Avory and Pete Quaife were present for the award. The induction, however, did not revive the Kinks' stalled career. A compilation from the MCA Records period, Lost & Found (1986-1989), was released in 1991 to fulfil contractual obligations, and marked the official end of the group's relationship with MCA. The band then signed with Columbia Records and released the five-song EP Did Ya in 1991 which, despite being coupled with a new studio re-recording of the band's 1968 British hit "Days", failed to chart.

The Kinks reverted to a four-piece band for the recording of their first Columbia album, Phobia, in 1993. Following Mark Haley's departure after the band's sellout performance at the Royal Albert Hall, London, Gibbons rejoined the Kinks for a US tour. Phobiamanaged only one week in the US Billboard chart at number 166; as had by then become usual for the band, it made no impression in the UK. One single, "Only a Dream", narrowly failed to reach the British chart. "Scattered", the album's final candidate for release as a single, was announced, followed by TV and radio promotion, but the record was unavailable in stores—several months later a small number appeared on the collector market. 

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