August was suffused with Collins's trademark drum and horn sound, and became Clapton's biggest seller in the UK to date, matching his highest chart position, number 3. The album's first track, the hit "It's in the Way That You Use It", was featured in the Tom Cruise – Paul Newman movie The Color of Money. The horn-peppered "Run" echoed Collins' "Sussudio" and other work, while "Tearing Us Apart" (with Tina Turner) and "Miss You" continued Clapton's more angry sound. This rebound kicked off Clapton's two-year period of touring with Collins and their Augustcollaborators, bassist Nathan East and keyboard player/songwriter Greg Phillinganes. While on tour for August, two concert videos were recorded of the four-man band, Eric Clapton Live from Montreux and Eric Clapton and Friends. Clapton later remade "After Midnight" as a single and a promotional track for the Michelob beer brand, which had also used earlier songs by Collins and Steve Winwood. Clapton won a British Academy Television Award for his collaboration with Michael Kamen on the score for the 1985 BBC Television thriller serial Edge of Darkness. In 1989, Clapton released Journeyman, an album which covered a wide range of styles including blues, jazz, soul and pop. Collaborators included George Harrison, Phil Collins, Daryl Hall, Chaka Khan, Mick Jones, David Sanborn and Robert Cray. At the 1987 Brit Awards in London, Clapton was awarded the prize for Outstanding Contribution to Music.
Clapton would also get together with the Bee Gees for charity. The supergroup called itself The Bunburys, and recorded a charity album with the proceeds going to the Bunbury Cricket Club in Cheshire, which plays exhibition cricket matches to raise money for nonprofit organisations in England. The Bunburys recorded three songs for The Bunbury Tails: “We’re the Bunburys”, “Bunbury Afternoon”, and “Fight (No Matter How Long)”. The last song also appeared on The 1988 Summer Olympics Album, and went to #8 on the rock music chart. Clapton also played at the cricket club's 25th anniversary celebrations in 2011 which was held at London's Grosvenor House Hotel.